Monetizing Your Website

(This Joomla/adsense tutorial is for Joomla 1.0.x)

According to Google, the most effective placement for AdSense ads is directly in your content. Click through rates (CTR) are much higher for ads embedded in your content than banner ads or sidebar ads. The standard Joomla content component combines each article's intro text and main text, which means you don't have an opportunity to run a plugin or component to automatically insert your ads after the intro text. Fortunately I have come up with a method using the JosReplace component and a small hack to Joomla's content component which will allow you to do this. 

Google AdSense will often display ads that aren't relevant to your web site's content. Sometimes AdSense will pick up on random words and phrases from around your website that don't really relate to what your content is about. This leaves you with unrelated ads that nobody will click on. Luckily, Google offers a way for you to tell AdSense exacty what content it should focus on, resulting in highly-targeted ads, higher click through rates (CTR) and higher payouts for every click (CPC). 

There is a great tool available that allows you to check out the highest cost-per-click (HCPC) keywords for Google AdSense, allowing you to write content with the highest-paying keywords in mind. It is the Google Adwords Keyword Tool and it allows anybody to view the highest CPC keywords, for free, without having to log in or sign up. It was created to help people come up with new ideas for their AdWords campaigns, but you can use it to see which AdSense keywords will pay you the most so you can target your site's content for high CPC and generate higher advertising revenue. This tutorial will show you how to find these keywords with the AdSense preview tool and how to use that information to increase your cost per click.

Are your Google AdSense ads earning low revenue due to low cost-per-click (CPC)? Perhaps you''ve worked to set up a good ad placement strategy to raise your click-through-rate (CTR) but each click isn't paying you very much? There's a great website to help you remove the low-paying ads from your site, creating more room for the ads that will pay you more for each click (HCPC). I'll show you how to use the tools to generate a list of 200 blacklisted URLs automatically tailored to your specific website.