JoomlaDigger.com Gets a New Color Scheme |
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JoomlaDigger.com recently got a slight facelift. The site still uses the Switch template from YOOtheme but has gone from a red color scheme to a blue color scheme. The only real changes to the site were the logo, some background images and the color of links. One of the reasons for the color change was an experiment with Google AdSense. Click through rates (CTR) have been a bit low and I have a feeling that the red links were just too harsh. Users naturally think of blue as the color of hyperlinks, so this change should make the web site easier to navigate and make users feel more comfortable clicking around. I have a feeling that taking advantage of this web psychology will improve the AdSense CTR, time will tell. Soon I'll write a comparison article with my findings. |


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